To be honest, I was really excited when my boss passed me tickets for the launch of Myspace in Spain, but in the end it was rather a lesson in bad practice marketing and it turned out to be a total waste of time.

So here is my little list of things that you should keep in mind when you organize an event:

1) Common entrance for everyone: If you expect over 1,000 people at the same time, better have a separate entrance for people with invitations

2) Avoid your people shouting and offending your guests (should seem obvious)

3) If you are a web portal that lives from its community and from sharing content, don't enforce a "no camera or videos" policy and create really bad mood among your guests

4) If you are a web portal that has created music superstars, why invite the Smashing Pumpkins? They were only arrogant and probably the reason behind the "no camera or video" policy

5) If you organize a concert, organize it well and indicate in your invitation that it will be a concert, not the launch of a web portal.

6) Serve eatable food

7) Keep in mind that everything that you do will later be picked up by the blogging community. This can be either really good, or really bad: Monika, Carlos Moya, Alt1040

7) NEVER organize an event like Myspace in Spain ;-)

Edit: You can see my way to work also on Maps.

Google Developer Day 2007 has ended! The Youtube Videos will be uploaded by tomorrow but anyway I have to make an exciting announcement (well, at least for me it's exciting ;-): ElPais.com has written an article about the Developer Day and chose MY picture to accompany the article (see picture in the post before this one).

Still live from the Developer Day in Madrid: It's not over yet but we are heading into the final phase. Right now we are watching a live videoconference from Mountain View and I guess everyone is hoping that at least one of the founders will show up. Ok ehm, we just got the update that it won't come that far. That's real live blogging ;-)

However, there will be a cocktail now and a DJ, so this might be fun too!

Here are also some posts about the event:

- Dirson (spanish)

- Enguillem! (catalan)

- nvivo (spanish)

Hey there, I am blogging live from the Google Developers Day in Madrid. This is an event for the developer community, held today at 10 different locations in the world for a total of about 5,000 programers ;-)

Check out the worldwide site includign a real cool mash-up with live photos and blog posts.

Also, have a look at our Spanish blog, where we will publish posts about the sessions later on. All sessions also will be taped and uploaded to Youtube, I don't have the link yet but I will add it as soon as I have.

Recently, I had the honour to take part in one of the most ambitious movie projects in Spain, if not in Europe. Please have a look at the trailer, my interview and, of course, the movie!

The trailer:



My interview

THE MOVIE